Saturday, May 6, 2023
In Case You Hadn't Figured Out What Many...
Tuesday, March 28, 2023
Disruptive Luxury from G-Fore...
Thursday, June 11, 2015
Viva Brunettes, a Now Rare Uncut Version of a Classic...
Tuesday, October 14, 2014
Que es Mas Macho?, Ellen de Generes or Matthew McGonaughey?
Wednesday, December 8, 2010
Can a Rodeo Clown Show More Cajones Than A Bull Rider? ...
Monday, July 5, 2010
Well, Would One?...
Do I honestly think that our culture would benefit from more shrinks like this?
Those that know me know the answer to that question.
BTW, I was a little perturbed at the use of "maybe" twice in this script. Whose booty do I have to kick to get someone on this writing staff with something north of English 101 under their belt?!?!?!
Monday, January 25, 2010
A "Man"'s Last Stand...
Sunday, January 24, 2010
The Very Latest in the Doltish Dad Genre...
Here is another that has all the key elements.
Open on self-impressed Doltish Dad setting himself for The Fall as Smart Put-Together Mom is regaling her friends with her good economic judgment and common sense when, ta-daaaa!, in jumps Doltish Dad number 40,394.
By the way, why does the human psyche find pain and suffering so intrinsically funny? Professor Herbert Lamont from whom I took Humanities and Western Civilization at West L.A. College has observed, along with many others, that humor is essentially hostile.
Anthropologists have theoretically traced laughter and smiling to the baring of teeth in early primates and other mammals in an aggressively excited state, e.g. attacking prey or defending territory.
"Heavy stuff" as Professor Lamont would have observed.
But, to be fair, this spot is really quite funny, as in just plain funny. Grrrr!!
Monday, December 14, 2009
Merry Christmas and a Familiar Vehicle...
"Misogynist" is not a synonym for sexist, but has come into that usage, it seems. Another example of term-expansion and a general dumbing down of the subtleties of the English language to fit our social needs, fears and desires.
All sexism is not specifically misogynist. All misogyny is sexist by definition, of course. Tiger would more accurately be described as philogynist, from whose root also springs "philander", unless I am woefully mistaken.
Nobody complains about humor being misandrist. In fact, my spell check does not even recognize the word. Yet misandrist humor is quite pervasive and on the rise. I am reminded of a joke regaling the dozen or ways that a cucumber is more useful than a penis that has been sent my way occassionally.
But I digress.
The clip above could legitimately be described as misogynist in the stereotypes that it invokes as well as the predictable outcome it portrays. I found it mildly funny while not particularly offensive. Perhaps this is the real "get me out of here" vehicle alluded to in the Dodge Charger ad above.
Saturday, February 21, 2009
Boys Will...
Saturday, October 18, 2008
Yardwork, Group Health 2008...
In the first of our "Homer Simpson" series, two males parenthesise their wife/mother with their own unique brand of uselessness and selfishness or ???
Who is uplifted and who is degraded in this spot. Is it funny? As always, you are the judge, my friends!!
This ad is in current "hot rotation" in prime time and elsehwere on major Seattle stations.
Wis Mah Chips?
Is there a bit of class warfare/ethnically driven dialectic afoot here as well? You be the judge in this offering from Nando's, a fish and chip chain in Australia.
Despite the jump cut before the straw scene this ad seems to pack a punch and, hopefully, provoke some thought.
A Sleeveworn Male Heart on the Road from Avis....
Does the "new man" where his heart sleeve more or is just a private conversation?...
Mad Men, An Important Archetype...
Here is an inner look at a factory in the seminal years of contemporary television advertising.
The stereotypes and set design are dialed up just a hair. Or is that just the big color screens on which we now can now enjoy this piece? The production details and art direction are through the roof in their realism and we are taken to a gritty depth of human experience far exceeding anything produced for television during the period.
Mad Men explores in excruciating detail the angst that exists in a late-50's early 60's mid-level Madison Avenue agency. Our mother, who was an office worker of the generation, can't watch it, she says, because it is "too realistic". Indeed women are ripe for the ogling, sometimes fondling and more, virtual chattel (or so it would seem) of the male power brokers who run the shop.
But change is afoot and the de facto power of certain women begins to evolve into more formalized, if nascent, leveraged positions. Of course, the natural leverage of women is being buttressed by the change and awareness of their positioning during the late post war years of broad affluence.
Mad Men is as thought provoking as anything ever to emanate from boob tube.
Trust your AdMaster and get ye to a screen near you and, above all, watch this series from the beginning because the current dissemblage would spoil the beginning!!
Welcome to this Showcase....
A comment like that reminds 50ish baby boomers like us, of males of my generation saying when certain magazines were spotted on their coffee tables or, more likely, in their bedrooms, "Hey I like the stories".
In the case of advertising it is more likely to be true.
But we digress!!
There is no digression in the medium that explored here. Advertisers have 10, 20, 30 or (rarely) 60 seconds to get their point across consumers.
The age of the trackable Internet has ushered in an era of results accountability so severe that advertising agencies are forced to become more and more entertaining to compel their corporate clients to spend the bucks to produce and place their ads on that most lavish of all media, television.
Lest x-y genners think that they have a monopoly on witty, interesting and sociologically significant advertising, we will post ads from every period that we feel like on this blog.
The bent, as the title suggests, will be toward stereotypical portrayals with the theme that presumptions about character are often based on our assumptions and life-perspective are not only all around us but within us. Stereotyping is human nature and it, like it or not, the way we always have and always will navigate through life. We should forgive ourselves for it, lighten up about it and have fun with it as long as we seek to love on another.
Above all we should not hate ourselves for our survival lenses of stereotyping as long as we genuinely seek to be considerate of each other's feelings.
In that vein, all NON - HATING posts are welcome.
The purpose of this blog to share perspectives about what we see in the featured content.
Enjoy!!